%0 Journal Article %T Market analysis of neuromarketing technologies and assessment of their role in improving the effectiveness of content perception %A Vinnik, A.. %K neuromarketing, neuromarketing technologies, eye tracking, research, market, presentation, design %J Vestnik of Astrakhan State Technical University. Series: Economics %D 2024 %N 2024 %P 8 %I Astrakhan State Technical University