%0 Journal Article
%T HIERARCHICAL ANALYSIS OF THE MARKETING SYSTEM AT AN ENTERPRISE IN TERMS OF INCREASING ITS INNOVATIVE ACTIVITY
%A Suzdaleva, G.R.
%K innovative activity, strategic marketing, operational marketing, stages of the innovation process, increase of innovation activity, hierarchical analysis of marketing
%J Vestnik of Astrakhan State Technical University. Series: Economics
%D 2014
%N 2014
%P 7
%I Astrakhan State Technical University